Turn legal duties into a ready tool
The actual-carrier management ledger, detention-time records, working-hour limits — duties that now carry penalties. We satisfy them automatically inside everyday operations, and export the required formats.
Real-time freight visibility · Japan domestic truck transport
Bring parcel-level“where is it now?” to B2B truck freight.
See the vehicles actually moving your freight — through multi-tier subcontracting. Fold detention, dispatch, and regulatory duties into a single tool. It runs on a smartphone; no dedicated hardware required.
- No hardware to install
- Auto-share on assignment
- Regulatory report export
In transit ETA 14:25
Detention 18min
The problem
B2B freight is not the same as a B2C parcel
With parcels, one tracking number tells you where a shipment is and how long it waited at each hub. Carry that visibility into domestic truck freight and the structure itself becomes the wall. The hard part isn’t the UI — it’s acquiring the location of a 3rd-tier subcontractor’s truck.
B2C parcel
- Stays within a single network
- A shared ID: the tracking number
- One operator owns end to end
- Location data stays in-house
B2B truck freight
- Spans multiple carriers
- No common shipment identifier
- Multi-tier subcontracting: prime → sub → 3rd-tier
- Location data is trapped across org boundaries
So “where is the truck actually carrying it, right now?” still goes unanswered on most lanes.
What we do
Solve the pain, and visibility follows
We don’t lead with tracking. We enter as a product that solves a concrete operational pain — and collect location as a byproduct.
Measure dwell time, optimize dispatch
Dwell time at each hub is logged automatically, so you can see where hours are lost. Cut detention on evidence and sharpen dispatch planning (e.g. KAO reduced detention from 3–4h to 1–2h — illustrative example).
See real vehicles, through subcontracting
Not just vehicles onboarded to one platform — the trucks actually moving freight beyond several tiers of subcontracting. Built on smartphone GPS and geofencing, with no dedicated hardware.
Who it’s for
Built to help shippers, carriers, and drivers alike
Each role has its own reason to care — and location data accrues as a byproduct of all of them.
Shippers
See where your freight is and how long it waited at each hub, in real time. Hold down detention costs and get regulatory reports prepared automatically.
Carriers
Streamline dispatch and capture every run as an objective record. Cut phone-and-fax overhead, right through to building the actual-carrier ledger.
Drivers
No extra steps. Location auto-shares the moment a job is assigned — no app to open, no dedicated device.
How it works
Location arrives without adding driver effort
The design never relies on a driver “opening the app.” Assignment and geofencing raise events with no taps.
- 01
Auto-share on assignment
The driver app shares location only for the leg it’s assigned to — low friction, active only when needed.
- 02
Geofence auto-events
Geofences sit on key hubs. Arrival, departure, and dwell are recorded automatically, with no manual tap.
- 03
Shipper dashboard + alerts + regulatory export
Shippers see position, ETA, and dwell time on a dashboard; delays and detention come as alerts; regulatory reports export directly.
Why now
Visibility is starting to be required by law
The tailwind isn’t a moment — it’s structural. This is shifting from “someday” to something operators are obligated to do.
- 2024
The “2024 problem”
Overtime caps for truck drivers took effect. Two years in, surveys still find many operators at risk of exceeding the limits.
- 2025.4
Actual-carrier management ledger mandated
Recording “who is actually carrying the freight” became a duty — a framework that surfaces the reality of multi-tier subcontracting.
- 2026.4
Logistics Efficiency Act in full force
Shippers and carriers are expected to drive efficiency, which presupposes measuring and improving detention and handling time.
Compliance
Mandated records, satisfied automatically as you operate
Since the “2024 problem,” these carry penalties if skipped. We satisfy them from run data, as a byproduct of tracking.
-
Actual-carrier ledger
Reconstructs “who actually carried it” across the multi-tier subcontracting chain. (実運送体制管理簿)
-
Detention-time records
Dwell at each hub measured automatically by geofence — managed against the 2-hour target.
-
Working-hour records
Driving and waiting time preserved as objective records. (拘束時間)
What’s different
Right in the gap no one has filled
The global real-time visibility players didn’t enter Japan’s domestic truck market, and the local players only see vehicles they onboarded themselves.
Global RTTVP never entered JP domestic truck
project44 and FourKites focus on North America, Europe, and international freight — they have effectively not entered Japan’s domestic truck transport.
Local players only see their own onboarded vehicles
Strong local platforms (e.g. MOVO) can only see the vehicles onboarded to their own platform.
We see through subcontracting
Through prime → sub → 3rd-tier subcontracting, all the way to the truck actually carrying the freight — that layer is still open.
The white space: shipper-facing, real-time visibility built for Japan’s domestic truck freight that sees through multi-tier subcontracting. That’s where we stand.
FAQ
Honest answers to the questions that come before adoption
Do we need special hardware?
No. You start with smartphone GPS. Location auto-shares on assignment, and geofences at key hubs record arrival, departure, and dwell automatically. OEM telematics is a future option.
Can you really see the truck carrying it, through multi-tier subcontracting?
That’s our core. We aim to surface the actual carrier’s position across prime → sub → 3rd-tier, rolled out progressively.
What if the phone dies or the app isn’t open?
Auto-share on assignment and geofence auto-events reduce reliance on “opening the app.” It can’t be fully eliminated, so we expose Tracking Rate as a KPI and manage it operationally.
What about driver location privacy?
We operate under Japan’s privacy law (APPI): purpose disclosure and consent, sharing only during the assigned job, and showing end customers an ETA only — never the live vehicle position.
How accurate is the ETA?
Early on it’s rule-based (distance + segment average speed), clearly labeled as an estimate. As run data accumulates, we move to machine learning for higher accuracy.
Let’s talk
Partnership & early-access inquiries
Networks start from partnership. If you’re a large shipper or carrier interested in collaborating — or in early access — we’d love to hear from you.
Start with a conversation. We welcome technical validation and pilot discussions.